PRIVACY POLICY – PART 1

Effective Date: July 13, 2026

Welcome to Pauddha Enterprises (“Company,” “we,” “our,” or “us”). We value your trust and are committed to protecting your privacy and safeguarding the personal information you share with us. This Privacy Policy explains how Pauddha Enterprises collects, uses, stores, processes, discloses, and protects information obtained through our website, applications, customer support channels, and business communication platforms, including the Meta WhatsApp Business Platform, Rich Communication Services (RCS), email, SMS, and other digital services.

This Privacy Policy has been prepared to comply with applicable Indian laws, including the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, the Digital Personal Data Protection Act, 2023 (where applicable), and the privacy requirements of Meta Platforms, Inc., Google RCS Business Messaging, and participating telecom operators.

By accessing our website or using our services, you acknowledge that you have read, understood, and agreed to the practices described in this Privacy Policy.


1. Introduction

Pauddha Enterprises is committed to maintaining the confidentiality, integrity, and security of your personal and business information. Whether you interact with us through our website, contact forms, customer support, WhatsApp Business API, RCS messaging, email, or any other communication channel, we process your information responsibly and only for legitimate business purposes.

We recognize the importance of privacy in today’s digital environment and continuously strive to implement industry-standard security measures to protect customer data against unauthorized access, misuse, disclosure, alteration, or destruction.

This Privacy Policy applies to all visitors, customers, business partners, vendors, employees (where applicable), and users of our services.


2. Information We Collect

To provide our services efficiently and comply with legal obligations, Pauddha Enterprises may collect different categories of information.

A. Personal Information

We may collect personal information that you voluntarily provide, including:

  • Full name
  • Business name
  • Mobile number
  • Email address
  • Postal address
  • City, State, and PIN code
  • Business registration details
  • GST information (where applicable)
  • Company identification details
  • Authorized representative information
  • Identity verification documents (if required)
  • Communication preferences

This information is collected when you:

  • Register an account
  • Contact customer support
  • Submit inquiry forms
  • Request quotations
  • Purchase services
  • Subscribe to newsletters
  • Participate in surveys
  • Use WhatsApp Business or RCS communication services

B. Business Information

For business-related services, we may collect:

  • Organization name
  • Industry category
  • Website URL
  • Business address
  • Business contact details
  • Brand information
  • Business verification documents
  • GST registration (if applicable)
  • Government-issued licenses (where required)
  • Messaging use case information
  • Business communication preferences

This information is necessary for service activation, verification, compliance checks, and onboarding processes.


C. Device Information

When you access our website or digital services, certain technical information may be collected automatically, such as:

  • IP address
  • Browser type and version
  • Operating system
  • Device type
  • Screen resolution
  • Language settings
  • Internet service provider
  • Date and time of access
  • Time zone
  • Referring website
  • Pages visited
  • Session duration
  • Clickstream data
  • Error logs
  • Device identifiers

This information helps us improve platform performance, diagnose technical issues, and enhance user experience.


D. Cookies & Similar Technologies

Pauddha Enterprises may use cookies and similar technologies to improve website functionality and user experience.

Cookies may collect information such as:

  • Login status
  • Session preferences
  • Language selection
  • User authentication
  • Analytics information
  • Website performance metrics
  • Navigation history
  • Device preferences

You may disable cookies through your browser settings; however, some website features may not function properly if cookies are disabled.


E. Message Data

If you use our messaging services, including WhatsApp Business API or RCS Business Messaging, we may process message-related information, including:

  • Sender details
  • Recipient details
  • Message timestamps
  • Delivery status
  • Read receipts (where supported)
  • Message templates
  • Campaign identifiers
  • Opt-in records
  • Opt-out requests
  • Error reports
  • Communication logs
  • Conversation metadata

Unless required for troubleshooting, compliance, or legal purposes, Pauddha Enterprises does not access or monitor the content of end-to-end encrypted conversations.


3. Purpose of Data Collection

Pauddha Enterprises collects and processes personal and business information only for legitimate and lawful purposes, including:

  • Providing requested products and services
  • Creating and managing customer accounts
  • Processing registrations
  • Business verification
  • Customer authentication
  • WhatsApp Business onboarding
  • RCS Business onboarding
  • Identity verification
  • Customer support
  • Technical troubleshooting
  • Service improvement
  • Product enhancement
  • Billing and invoicing
  • Payment processing
  • Fraud prevention
  • Security monitoring
  • Compliance with legal obligations
  • Maintaining communication records
  • Responding to inquiries
  • Sending important service notifications
  • Delivering transactional messages
  • Monitoring service performance
  • Preventing misuse of our platform
  • Protecting customer accounts
  • Conducting internal audits
  • Risk management
  • Business analytics
  • Compliance reporting

We do not collect personal information beyond what is reasonably necessary for these purposes.


4. Consent for WhatsApp & RCS Data Processing

Where our services involve communication through the Meta WhatsApp Business Platform or Google Rich Communication Services (RCS), Pauddha Enterprises processes data only in accordance with applicable platform policies and customer consent requirements.

By using our messaging services, you confirm that:

  • You have voluntarily chosen to communicate with Pauddha Enterprises.
  • You consent to receive transactional or service-related messages.
  • Where promotional communications are sent, you have provided the necessary opt-in consent as required by applicable law.
  • You understand that Meta, Google, telecom operators, and other authorized service providers may process limited technical information necessary for message routing and delivery.
  • You may withdraw your consent for promotional communications at any time by using the opt-out mechanism provided in the message or by contacting us.

Pauddha Enterprises maintains records of customer consent where required and respects all valid opt-out requests.


5. Legal Basis for Processing

Pauddha Enterprises processes personal information only where there is a lawful basis to do so. Depending on the nature of the service, processing may be based on one or more of the following:

  • Your explicit consent.
  • Performance of a contract between you and Pauddha Enterprises.
  • Compliance with applicable legal and regulatory obligations.
  • Protection against fraud, abuse, and unauthorized access.
  • Legitimate business interests, provided such interests do not override your fundamental rights and freedoms.
  • Compliance with Meta Business Messaging Policies and Google RCS Business Messaging requirements.
  • Maintenance of security, operational efficiency, and service quality.

Where consent is the legal basis for processing, you may withdraw your consent at any time, subject to applicable legal or contractual obligations.


6. How We Use Collected Data

The information collected by Pauddha Enterprises may be used for various operational, administrative, and legal purposes, including but not limited to:

  • Delivering requested services and products.
  • Activating and managing customer accounts.
  • Verifying business identity and documentation.
  • Facilitating WhatsApp Business API and RCS onboarding.
  • Processing transactions and issuing invoices.
  • Responding to customer inquiries and support requests.
  • Sending account-related notifications and service updates.
  • Monitoring system performance and resolving technical issues.
  • Enhancing website functionality and user experience.
  • Conducting analytics to improve our services.
  • Detecting and preventing fraud, abuse, or unauthorized activities.
  • Maintaining compliance with applicable laws, regulatory requirements, and platform policies.
  • Communicating important legal, security, or operational updates.
  • Protecting the rights, safety, and property of Pauddha Enterprises, its users, and third parties.

We process personal data only to the extent necessary for the purposes described in this Privacy Policy and do not use it for unrelated purposes without obtaining appropriate consent or having another lawful basis.


End of Privacy Policy – Part 1

Privacy Policy – Part 2 will include:

  • Data Retention & Deletion
  • Data Sharing with Third Parties (Meta, Google, Telecom Operators)
  • Security Measures & Encryption
  • Cookies & Tracking Technologies
  • Data Transfer & Storage (India-based)
  • User Rights (Access, Correction, Deletion)
  • Policy for Children
  • Updates to Privacy Policy
  • Governing Law (India)
  • Contact Information (Pauddha Enterprises)